Brand Community Cross Brand Event Plan

Fermé
Contact principal
CLEARLIFE
Toronto, Ontario, Canada
Charlotte Carson
Marketing Director & Founder
(8)
3
Projet
Parcours académique
120 heures de travail au total
Apprenant.e.s
Toronto, Ontario, Canada
Niveau Intermédiaire

Portée du projet

Catégories
Étude de marché Organisation d'événements Analyse marketing
Compétences
brand awareness community outreach experiential learning research
Détails

Our brand is expanding our community outreach, and brand awareness by creating an event to launch this summer that will include cross brand inclusion with like minded brands/organizations. The event will be both experiential and educational on self care, eco living geared to our customer demographic in a public weekend event we will offer and execute. Our brand is also looking to expand it’s in person community footprint to embrace our customers with the brand philosophies of sustainability.

Project could include the following stages:

  • Research into museum market to identify key trends and opportunities as well as competitors
  • Research demographic to determine who they are and why they would visit our event
  • Develop recommendations for event wellness activities and speakers to include in the event
  • Create spreadsheet of contacts: brands; speakers, wellness experts
  • Design recommendations along with implementation plan with costs
  • Present your recommendations for consideration
Livrables

The final deliverables should take the form of:

  • A final report along with a spreadsheet and road map for the execution of the event
Mentorat

Students will connect directly with the employer for mentorship and supervision throughout the project. They will be working directly with our marketing director.

À propos de l'entreprise

Entreprise
Toronto, Ontario, Canada
2 - 10 employé.es
Consumer goods & services, Marketing & advertising, Cosmetics & beauty

Our Organic Skincare
CLEARlife is a Canadian, female-founded, natural, sustainable and ethically made skincare line geared for epic love of self, others, and the planet.

Our Mission
Our mission is to improve and nurture others’ lives, spirits and the planet by being good stewards of the earth, our communities, and self.
Our Values
It’s about the work required, and beauty to behold, to connect with and express that which is more fundamental and meaningful. But most of all, it’s about finding ways to be in service to a better world. We strive for YBM (yield beyond money).