PROJECT DESCRIPTION/DESCRIPTION DU PROJET:

The project's main goal is to come up with Marketing strategy for an upcoming product. Currently we are working on a consumer product that will help make it easier to organize outdoor activities, specially hiking and camping. There are mocks available which will help you with understanding the requirements easily once you are onboard or working on this project.

The project has two main tasks

• Marketing Banners: This tasks main focus is to create marketing banners for social platforms. You will need to research on what kind of banners are used for different social platforms by researching existing banners. You will create three marketing banners for the initial launch.
• Marketing Content: Understand the app and come up with best target audience. Research which social channels the audience hangs out for the best success, e.g., Twitter, Facebook, Instagram etc. Come up with marketing content that will compliment the marketing banners that are created by the other intern.

About Marsgoat:

Marsgoat is dedicated to create consumer apps with focus on outdoor activities. Our main principles are :

• Productivity
• Transparency
• Security
• and being minimal

When working with or at Marsgoat, we guarantee you there is zero tolerance with any sort of bullying or discrimination. We welcome anyone and everyone.

HOW MANY STUDENT INTRAPRENEURS WILL THIS PROJECT ACCOMMODATE?/DE COMBIEN D’ÉTUDIANTS AVEZ-VOUS BESOIN POUR EXÉCUTER CE PROJET? 4

TIME COMMITMENT PER STUDENT/TEMPS DE TRAVAIL PAR ÉTUDIANT: [please indicate either 30 hours, 50 hours, or 70 hours/veuillez indiquer 30, 50 ou 70 heures]: 70 hours

IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:*

Please note appropriate projects can accommodate most students, regardless of field of study or experience. We may not be able to fill these roles exactly.

Veuillez noter que les projets appropriés peuvent accueillir la plupart des étudiants, quel que soit leur domaine d'études ou leur expérience. Nous ne pourrons peut-être pas remplir ces rôles exactement.

• Marketing UX Intern
• Marketing Strategist Intern

FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET:

• The final deliverable will be the marketing banners and content which will be marketed on the most optimal target social channels .

IN WHAT LANGUAGE WILL THIS PROJECT BE PROVIDED/DANS QUELLE LANGUE CE PROJET SERA-T-IL FOURNI: (English/Français) English

PROJECT MENTOR NAME/NOM DU MENTOR DU PROJET: Siddharth Molleti