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Content and strategy for Quantum Footwear

Fermé
Contact principal
Quantum Footwear
Quantum Footwear
Toronto, Ontario, Canada
Lily Li
Founder
(2)
5
Portails
(1)
Voir tout
Projet
Expérience académique ou travail rémunéré
60 heures de travail au total
Apprenant.e.s
Canada
Niveau Intermédiaire

Portée du projet

Catégories
Branding et guides de style Étude de marché Segmentation de la clientèle Rédaction de textes Marketing strategy
Compétences
presentation design research
Détails

Quantum Footwear is looking to launch an accessory line with airpod cases and handbags. The intern will need to help with acquiring the first 30 customers and conduct interviews. This hands-on experience will provide valuable insights into real-world brand development and marketing strategy execution.

Livrables

Research Report & Interviews

  • Conduct market research and competitor analysis.
  • Interview potential customers for insights.
  • Summarize findings into a strategy report.


Content & Strategy Development

  • Define and refine Quantum Footwear’s brand voice and messaging.
  • Develop a content plan for social media, website, and marketing materials.
  • Identify target audience segments and key messaging for each.


Website Copywriting

  • Write compelling, SEO-optimized copy for the website.
  • Ensure consistency in tone, positioning, and storytelling.


Brand Guidelines

  • Establish typography, color palette, and imagery guidelines.
  • Provide templates for marketing assets.


Weekly Check-in Meetings

  • Provide progress updates.


Mentorat
Réunions régulières

Enregistrements programmés pour discuter des progrès, relever les défis et fournir des commentaires.

À propos de l'entreprise

Entreprise
https://d1322a-42.myshopify.com
Toronto, Ontario, Canada
2 - 10 employé.es
Apparel & fashion
Représentation
Entreprises appartenant à des minorités Propriété des femmes BIPOC 2slgbtqia+-owned Petite entreprise
+ 1

Quantum Footwear specializes in creating accessories with 3D printing technology. We rely on print-on-demand to produce our accessories. Our manufacturing process is factory-free and storage-free.